Henri Group is a consulting firm out of Atlanta, and as a start-up they needed not only a strong brand, but a general direction to take the business as a whole. The idea was to communicate a bold but creative presence that conveyed their wide array of services: strategic planning, intercultural competence development, and public speaking within educational institutions and religious organizations.
Creating a fresh identity for a consulting firm that bridged the gap between creative and strategic
The challenge was to create an identity that showcased a firm that bridges the gap between both individual and collective transformation and consulting.
As a small start-up organization, the Henri Group came to me with the challenge of creating a logo and brand that would adequately showcase their broad range of consulting and developmental services, including higher education administration, strategic planning, change management, intercultural competence development, and more. The client wanted a brand mark that conveyed the three primary service areas in a unique but memorable way: coaching, consulting, and creative direction.
“Thank you to Nathan for his attentiveness, creativity, and patience in this process. It has really been helpful and greatly appreciated!”